The Wealth of Huấn Hoa Hồng: A Billion-Dollar Business Ecosystem
Bùi Xuân Huấn, known as Huấn Hoa Hồng, has gained fame not only as a social media influencer but also as a

On August 6, a significant number of people flocked to the residence of Huan Hoa Hong in Hanoi, spurred by online rumors and the excitement of witnessing a live event. Many students, living nearby, even skipped their meals to join the throngs eager to see what was unfolding. A livestream captured the scene, showing a sea of people with their phones raised, recording and commenting on the situation.
The curiosity surrounding Huan Hoa Hong, a figure with a substantial online following, intensified when reports emerged of police activity at his home. While it is natural for people to be interested in current events, the phenomenon of gathering solely to film and livestream raises concerns about the boundaries of public curiosity and respect for others.
As the crowd grew, it became evident that many were more interested in gaining views and likes on social media than in the actual events taking place. This situation highlights a troubling trend where the line between wanting to know and intruding on someone's privacy becomes blurred. Social media platforms reward curiosity, often leading individuals to prioritize content creation over ethical considerations.
The incident is particularly noteworthy given Huan Hoa Hong's history of controversy, including a past administrative penalty for spreading misinformation online. Despite this, he continues to attract a large audience, with his lavish lifestyle and engaging livestreams drawing significant attention.
For many young people, there seems to be a growing association between fame and success, as well as viewership and value. This trend is concerning, as social media algorithms do not differentiate between positive and negative attention; they simply promote content that garners engagement. The cycle of controversy leading to fame, and vice versa, is something that young social media users need to be aware of.
As users of social media, particularly the youth, it is crucial to reflect on the implications of their actions. Before hitting the livestream button, individuals should consider whether their content is necessary, if it invades someone’s privacy, and whether they would still want to create it without the potential for views or monetary gain. Social media grants us a platform to express ourselves, but it does not compel us to share every moment.
The fear of missing out (FOMO) can drive individuals to join the crowd, but it is essential not to lose one’s sense of judgment in the process. Young people must learn to discern what is appropriate to share, even if it may seem attractive for gaining views.