05.03.2021, 07:58

Night tourism program aims to attract visitors to Danang

Night tourism program aims to attract visitors to Danang

Yachts carry tourists for sightseeing on the Han River at night. Danang Chairman Le Trung Chinh has launched a plan to pilot the “Danang By Night” program to help tourism activities recover – PHOTO: VNA

HCMC – Danang Chairman Le Trung Chinh has launched a plan to pilot the “Danang By Night” program to help tourism activities and services recover as soon as possible, while following anti-coronavirus measures and boosting economic development in line with the prime minister’s directive.

The tourism program that will be piloted from 2021 to 2023 will run from April 30, Vietnam’s Reunification Day, VietnamPlus news site reported.

From now until April, the tourism program will be popularized among individuals, organizations and firms, mainly enterprises active in the tourism sector. Through the program, numerous tourism products and services are expected to be launched to serve visitors.

The “Danang By Night” program will feature a variety of activities such as art lighting shows, night life on the An Thuong Street for tourists, a Cham dance performance and fashion shows, among others.

Apart from entertainment and cultural activities at the My An Beach at night, the program will also comprise various traditional folk games, film shows on beaches, street music, art and calligraphy exhibitions.

In addition, tourists can visit the Danang cuisine space set up at the Nguyen Van Thoai, Hoang Sa, Vo Nguyen Giap and Truong Sa streets.

Further, the Danang government has called on supermarkets, shopping centers, stores and eateries to roll out promotional programs during happy hours at night to attract more tourists and stimulate consumption, contributing to the city’s economic growth.

Director of the Danang Tourism Department Truong Thi Hong Hanh said that the “Danang By Night” program was aimed at tapping the city’s potential for tourism and diversifying tourism products and services.